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  • Medusa JS
  • 2025
  • 6 weeks · Fixed price

Vasevo — an EU-wide vase store with zero platform fees

Case study · 2025

A made-to-order vase brand selling eleven sculptural models across the EU from one store — with sets, a gift advisor and zero platform fees.

The artifact

01

Vasevo — cover

Receipts

What we shipped, in receipts.

Real evidence of what we shipped — not promises.

04 receipts

01

11

models, one calm catalogue

02

2–7 d

EU delivery promise, built into checkout

03

5–10%

bundle discounts via the set builder

04

€0

monthly platform fees

Context

00

Eleven 3D-printed vases, made to order in Slavonia, sold to homes across Europe. The platform fee on every €45 vase was the biggest line item after the material.

Approach

01

Vasevo needed a store that felt like the product — calm, tactile, editorial — and could handle the operational reality: made-to-order lead times, EU-wide shipping from €80 free, bundles at 5–10% off, gift buyers who don't know which vase to pick, and a Croatian-first audience with English on the way. Without paying a percentage of every sale to a platform.

Outcome

02

A store the brand owns end to end — no platform cut on any of eleven made-to-order vases, shipped across the EU.

“Ceramics kept breaking; plastic wasn't the answer. The same went for the store — we needed something that was ours.”

Krešimir · FounderVasevo

Engagement

— fin